Tag Archives: Digital Signage Expo

Episode 128: The Post-DSE 2019 Show Exhibitors and the Digital Signage Federation – Engagement, Education and other such Experiences



Join the Crew host Corey Moss, Kym Frank, Tim Van Woeart, Maura Quinn, guest Crew members Spence Graham and Erick Parra as they welcome their guests:

Jonathan Gudai – CEO at Adomni, Board of Directors Member at DPAA

Ryan Cahoy – Managing Director at Rise Vision, Education Committee/ At-Large Board Member at Digital Signage Federation

Daniel Griffin – VP Marketing at Userful

Ella Taran-Katz – VP Business Development at Red Falcon.AI

Tosh Akhgar – Manager, Solution Sales at Shuttle Computer Group

The Digital Signage Expo was outstanding, and the Crew who were at the show (Corey, Kym, Spence and Erick), the exhibitors and members of the Digital Signage Federation (Spence and Ryan) talk about DSE – experiences, engagement, gamechangers (are we seeing a pattern here?).

After introduction of the guests, Spence and Ryan talk about the Digital Signage Federation – Spence gives insight into the Federation, and Ryan goes in depth about education, professional development and their microcredential program. Spence also talks about NEC Display’s Rich Ventura who received the green jacket, listen in for this.

Next the guests talk about theirs and their company’s experiences at the show – and what’s a good post trade show podcast without discussion of some of those buzz words heard there too. The Crew add theirs too.

Then it’s time for Kym Frank’s favorite segment…

In The Firing Range – IBM, AI, and getting to know your employees (that are ready to quit) better:

IBM artificial intelligence can predict with 95% accuracy which workers are about to quit their jobs

All get to present opinions on the article – is this a good idea? Is it ethical? Will we need to be concerned about the company knowing how we really feel about meetings?

For answers to these questions, along with engagement, experiences, experiential (and on) –

Sit back, plug in, and relive these moments from DSE 2019 as we live…

The AV Life.


Episode 75: When the Creative and the Content are the Experience



Join the Crew host Corey Moss, Katye McGregor Bennett, Michelle Loret – and guest Crew member Steven Picanza as they welcome their guests:

Ed King – Co-Founder at HighStreet Collective
Vern Freedlander – President at Grace Street Media
Jennifer Hetzel – Business Development Director at Creative Realities, Inc.
Brandy Alvarado – Marketing and Business Development Manager at rp Visual Solutions

OpenEye Global’s Steve Picanza joins the Crew for this one for a conversation that he’s also the perfect fit for. You will hear why.

Corey begins talking with Jennifer as she helped bring the theme, as well as the guests to this show – she talks about Creative Realities and what they do in terms of the technology, creative and the experience. Ed talks about HighStreet being consultants and practitioners focused on the retail space, designing around the shopper’s experience. Vern talks about Grace Street Media in terms of the “marriage” of content and technology, along with strategic thinking and storytelling. Brandy talks about rp Visual Solutions and the #MoreThanAMount statement.

Next, all talk about creative and content, and Jennifer begins by talking about her and Vern being a part of the DSF Education Committee, educational programs and how they discuss content. Ed talks about the Digital Experience (DX) Forum at DSE, focused discussion from the forum about the CMO being the new client and talking to the CMO in their language. Steve, with his marketing and brand experience picks up on the discussion talking about a proactive approach and how it relates to digital signage perspective and design. He also talks about omnichannel. Vern talks about how the CMO has taken over and how many will need to market to them – with brand, technology, and content. Brandy talks about being directly in touch with the CMO to discuss architectural solutions, also discussing optimization, unique solutions and “painting the bigger picture.” 

Corey then talks with Jennifer about Creative Realities being a digital signage solutions integrator, and ways that they differ in terms of their business. The others pick up here too, further defining experience as well. Katye and Steve also talk about metrics. Vern also discusses implementation strategy.

After the break (yes, what did everyone bring to the show…), all get on with direct focus to the title theme – an excellent, must hear discussion brought by all.

Finally, all talk about the Digital Signage Federation (DSF) some being members and/or educators.

We hope you’ve enjoyed our two months of digital signage and DSE 2018 coverage – sit back, plug in (enjoy some good laughs too) and join the Crew as we live…

The AV Life.


Episode 73: The Digital Signage Expo Post Show – A Unanimous Game Changer



Join the Crew host Corey Moss, Alan Brawn, Jonathan Brawn and Michelle Loret as they welcome their guests:

Ann Holland – Vice President, Marketing at Brightsign
Tom Mann – EVP, VP of Sales & Operations at 22 Miles
Ken Hosac – VP of IoT Strategy & Business Development at Cradlepoint
Remi Del Mar – Sr. Product Manager – Visual Display Solutions at Epson America

It’s a new season on ‘The AV Life’ (wait till you hear what season it is)! The Digital Signage Expo was an incredible show, and Corey, Alan and Jonathan are back to talk about it with their guests who exhibited there. The show begins with Jonathan talking about DSE, as well as a special moment for Alan who received a very special inaugural award (named after him).

The conversation begins with Remi as she talks about what Epson America did at the show, and how they brought game changing to the table with projection and creating engaging experiences. Alan picks up on the projection conversation here too. Remi also mentions working with Brightsign.

Ann is next also talking about creating experiences in digital signage, and Brightsign as a leader in digital signage media players and CMS. Jonathan and Alan add to the discussion here as well. Tom Mann talks about 22 Miles software wayfinding solution as well as their AR technology. Alan also talks about 22 Miles wayfinding and Michelle refers to a LinkedIn article that Tom wrote (she also reveals something about Corey’s “experience” at DSE). Ken talks about Cradlepoint and what’s considered different from the standard digital signage technology discussion – talking about their products, digital signage, the network and security. Yes, a game changing discussion to go with the rest.

Finally, Michelle and the Crew talk with Ann about the Women of Digital Signage and their very first (sold out) breakfast at the DSE, a conversation you don’t want to miss. And there’s one final question where you’ll hear some great answers from the guests.

Sit back, plug in and get ready for an excellent post-DSE 2018 conversation as we live…

The AV Life.


Episode 72: The Epic Creative Digital Signage Hustle – Solutions, Brands and Mascots at DSE 2018



Join the Crew host Corey Moss, Katye McGregor Bennett and Michelle Loret as they welcome their guests:

Stephanie Gutnik – Vice President, Business Development at Broadsign
Brian McClimans – VP Sales, North America and APAC at Peerless-AV
Grant Wylie – Sr. Product Manager, LED Signage Solutions at NEC Display Solutions
Steven Picanza – CMO at OpenEye Global
David Anderson – President at Mimo Monitors
Kristin Roubie – Channel Sales Manager, Interactive Solutions at Elo

The Digital Signage Expo is next week and the anticipation flows through this show as the guests bring their “A game” to talk about their company, solutions and what the DSE is all about. Stephanie Gutnik, newly elected to the Digital Signage Federation Board of Directors also gives an overview of being on the Board (Brian McClimans is the DSF Treasurer). A few special shout-outs on this show, and a mention of the Women of DS as well.

Steve Picanza, who is ‘The Creative Hustler,’ talks all about OpenEye Global’s mascot Pyxel (check out the hat), and he became the influence for the next segment as each of the other guests got a chance to develop their own brand message – or should we say “hustle it.”

Note: A big thanks to Brian McClimans for contributing “the word” of the show – which also gave us the defining hashtag #EpicDSE.

Sit back, plug in and listen to these digital signage industry experts talk about DSE, the solutions and more as we live…

The AV Life.


Episode 71: The Digital Signage Federation: History, Insights, Education and the Forward Movement of the Digital Signage Industry



Join host Corey Moss, Alan Brawn and Michelle Loret as they welcome their guests:

– Brian Gorg: Executive Director at Digital Signage Federation, CEO – Collie Gorg Group Association Management
– Spencer Graham: Vice Chairman at Digital Signage Federation, Business Development Manager at Real Digital Media  
– Wayne Rasor: 2018 At-Large Director at Digital Signage Federation, Director of Digital & Exterior Technology at FASTSIGNS International, Inc. 

On this episode of The AV Life, the Crew talks with their three Board of Directors guests – Brian Gorg who is the Digital Signage Federation’s Executive Director, Spencer Graham who is the Vice Chairman of the DSF and Wayne Rasor, a newer member of the Board.     

Alan Brawn starts it off talking about the DSF and the digital signage industry, where he also points to what the DSF has meant to the industry. Alan brings a digital signage industry historical perspective to this where he equates it to something that needed a real focus to form and function, this in terms of the formation and growth of the organization. Alan was Chairman of the DSF (Rich Ventura, Vice President of Strategy at NEC Display Solutions is is the current Chairman) and he talks about the Federation and the great focus to industry education. 

Spence then talks about being the Vice Chairman of the DSF and his perspective of the digital signage industry over the years. He points out the difference between federation vs. association, along with how this applies to the industry and the Board’s ongoing development. He talks about meeting Alan and his career which began in higher education, where he also talks about the importance of education in the digital signage industry, along with his involvement with the education committee of the DSF.  

Brian talks about the DSF and what it encompasses as a professional society. He gives his perspective on the industry, and discusses honing in on three things: professional development, certifications and standards. He also talks about the international view of thought leaders in the DSF. Alan then expands on this conversation as he discusses the diversity of the digital signage industry. 

Wayne talks about what it has meant to him to be on the DSF Board along with seeing the industry from a very different perspective. He also focuses discussion on educating, and how the DSF is supporting industry education. 

Michelle, being a Pro AV professional, talks about pro AV and asks the guests how more companies can be better informed and educated on how they can bring digital signage, content creation and more to the customers. Wayne, Spence and Alan provide input here.

Discussion of the Digital Signage Expo follows, with more excellent information and insights provided by Alan and the guests (and some of that beverage discussion that Alan and the Crew are known for). Michelle adds in here too.

Sit back, plug in and enjoy the show!