Tag Archives: Digital Signage Federation

Episode 128: The Post-DSE 2019 Show Exhibitors and the Digital Signage Federation – Engagement, Education and other such Experiences



Join the Crew host Corey Moss, Kym Frank, Tim Van Woeart, Maura Quinn, guest Crew members Spence Graham and Erick Parra as they welcome their guests:

Jonathan Gudai – CEO at Adomni, Board of Directors Member at DPAA

Ryan Cahoy – Managing Director at Rise Vision, Education Committee/ At-Large Board Member at Digital Signage Federation

Daniel Griffin – VP Marketing at Userful

Ella Taran-Katz – VP Business Development at Red Falcon.AI

Tosh Akhgar – Manager, Solution Sales at Shuttle Computer Group

The Digital Signage Expo was outstanding, and the Crew who were at the show (Corey, Kym, Spence and Erick), the exhibitors and members of the Digital Signage Federation (Spence and Ryan) talk about DSE – experiences, engagement, gamechangers (are we seeing a pattern here?).

After introduction of the guests, Spence and Ryan talk about the Digital Signage Federation – Spence gives insight into the Federation, and Ryan goes in depth about education, professional development and their microcredential program. Spence also talks about NEC Display’s Rich Ventura who received the green jacket, listen in for this.

Next the guests talk about theirs and their company’s experiences at the show – and what’s a good post trade show podcast without discussion of some of those buzz words heard there too. The Crew add theirs too.

Then it’s time for Kym Frank’s favorite segment…

In The Firing Range – IBM, AI, and getting to know your employees (that are ready to quit) better:

IBM artificial intelligence can predict with 95% accuracy which workers are about to quit their jobs

All get to present opinions on the article – is this a good idea? Is it ethical? Will we need to be concerned about the company knowing how we really feel about meetings?

For answers to these questions, along with engagement, experiences, experiential (and on) –

Sit back, plug in, and relive these moments from DSE 2019 as we live…

The AV Life.


Episode 105: NYDSW, Coffee and Controversy, the DSF and more – Good Times with Brian McClimans, Rich Ventura and Frank Pisano



This episode is sponsored by: Peerless-AV (www.peerless-av.com)

Join the Crew host Corey Moss, Kaleo Lee and new member Kasie Grant as they welcome:

Brian McClimans – VP Sales, North America and APAC at Peerless-AV
Rich Ventura – Vice President of Strategic Management at NEC Display Solutions of America, Inc.
Frank Pisano – VP of Sales, Americas at BrightSign LLC

The show begins with the introduction of new Crew member Kasie Grant (she works for Baker AV in Georgia), who joins Corey and Kaleo on this one. Corey begins talking with Brian about Peerless-AV and New York Digital Signage Week as the company is a sponsor of NYDSW. The conversation then focuses on Coffee and Controversy, taking place on October 30th – an event in its 4th year.

Brian continues discussion with more of a deep dive about NYDSW, and talks about partnerships as well. Frank talks about the digital signage industry ecosystem and the community – along with why people need to be doing more in digital signage. Kasie adds to this discussion too. Frank also discusses this being his first year at BrightSign. Rich and Brian next talk about the long-time NEC Display Solutions and Peerless-AV relationship. 

All talk about the Almo E4 AV Tour coming up in Nashville which the three companies are a part of. Rich also talks about the “easy button” relationship concerning devices designed to work well together, here referring to BrightSign and Peerless-AV. 

Frank talks about BrightSign and NYDSW, along with a special event the company is having Halloween night (listen for the “dress code”). He and Corey talk about the trips they’ll be taking to the NEC Showcase in New York, the Almo E4 AV Tour in Nashville and back to NY for NYDSW. And there’s a discussion of an AV first aid recovery kit. 

Rich talks about the Digital Signage Federation, the digital signage industry, NYDSW and other shows from the perspective of his being the Chairman of the DSF. Frank talks about a recent trip to Barcelona, where digital signage was recognized by AVIXA as one of two growth categories. 

All end the show with final thoughts. 

More information here about NYDSW. To find out more about the DSF see here. 

Sit back, plug in and listen to these well-known industry executives discuss the upcoming New York Digital Signage Week as we live…

The AV Life. 


Episode 75: When the Creative and the Content are the Experience



Join the Crew host Corey Moss, Katye McGregor Bennett, Michelle Loret – and guest Crew member Steven Picanza as they welcome their guests:

Ed King – Co-Founder at HighStreet Collective
Vern Freedlander – President at Grace Street Media
Jennifer Hetzel – Business Development Director at Creative Realities, Inc.
Brandy Alvarado – Marketing and Business Development Manager at rp Visual Solutions

OpenEye Global’s Steve Picanza joins the Crew for this one for a conversation that he’s also the perfect fit for. You will hear why.

Corey begins talking with Jennifer as she helped bring the theme, as well as the guests to this show – she talks about Creative Realities and what they do in terms of the technology, creative and the experience. Ed talks about HighStreet being consultants and practitioners focused on the retail space, designing around the shopper’s experience. Vern talks about Grace Street Media in terms of the “marriage” of content and technology, along with strategic thinking and storytelling. Brandy talks about rp Visual Solutions and the #MoreThanAMount statement.

Next, all talk about creative and content, and Jennifer begins by talking about her and Vern being a part of the DSF Education Committee, educational programs and how they discuss content. Ed talks about the Digital Experience (DX) Forum at DSE, focused discussion from the forum about the CMO being the new client and talking to the CMO in their language. Steve, with his marketing and brand experience picks up on the discussion talking about a proactive approach and how it relates to digital signage perspective and design. He also talks about omnichannel. Vern talks about how the CMO has taken over and how many will need to market to them – with brand, technology, and content. Brandy talks about being directly in touch with the CMO to discuss architectural solutions, also discussing optimization, unique solutions and “painting the bigger picture.” 

Corey then talks with Jennifer about Creative Realities being a digital signage solutions integrator, and ways that they differ in terms of their business. The others pick up here too, further defining experience as well. Katye and Steve also talk about metrics. Vern also discusses implementation strategy.

After the break (yes, what did everyone bring to the show…), all get on with direct focus to the title theme – an excellent, must hear discussion brought by all.

Finally, all talk about the Digital Signage Federation (DSF) some being members and/or educators.

We hope you’ve enjoyed our two months of digital signage and DSE 2018 coverage – sit back, plug in (enjoy some good laughs too) and join the Crew as we live…

The AV Life.


Episode 71: The Digital Signage Federation: History, Insights, Education and the Forward Movement of the Digital Signage Industry



Join host Corey Moss, Alan Brawn and Michelle Loret as they welcome their guests:

– Brian Gorg: Executive Director at Digital Signage Federation, CEO – Collie Gorg Group Association Management
– Spencer Graham: Vice Chairman at Digital Signage Federation, Business Development Manager at Real Digital Media  
– Wayne Rasor: 2018 At-Large Director at Digital Signage Federation, Director of Digital & Exterior Technology at FASTSIGNS International, Inc. 

On this episode of The AV Life, the Crew talks with their three Board of Directors guests – Brian Gorg who is the Digital Signage Federation’s Executive Director, Spencer Graham who is the Vice Chairman of the DSF and Wayne Rasor, a newer member of the Board.     

Alan Brawn starts it off talking about the DSF and the digital signage industry, where he also points to what the DSF has meant to the industry. Alan brings a digital signage industry historical perspective to this where he equates it to something that needed a real focus to form and function, this in terms of the formation and growth of the organization. Alan was Chairman of the DSF (Rich Ventura, Vice President of Strategy at NEC Display Solutions is is the current Chairman) and he talks about the Federation and the great focus to industry education. 

Spence then talks about being the Vice Chairman of the DSF and his perspective of the digital signage industry over the years. He points out the difference between federation vs. association, along with how this applies to the industry and the Board’s ongoing development. He talks about meeting Alan and his career which began in higher education, where he also talks about the importance of education in the digital signage industry, along with his involvement with the education committee of the DSF.  

Brian talks about the DSF and what it encompasses as a professional society. He gives his perspective on the industry, and discusses honing in on three things: professional development, certifications and standards. He also talks about the international view of thought leaders in the DSF. Alan then expands on this conversation as he discusses the diversity of the digital signage industry. 

Wayne talks about what it has meant to him to be on the DSF Board along with seeing the industry from a very different perspective. He also focuses discussion on educating, and how the DSF is supporting industry education. 

Michelle, being a Pro AV professional, talks about pro AV and asks the guests how more companies can be better informed and educated on how they can bring digital signage, content creation and more to the customers. Wayne, Spence and Alan provide input here.

Discussion of the Digital Signage Expo follows, with more excellent information and insights provided by Alan and the guests (and some of that beverage discussion that Alan and the Crew are known for). Michelle adds in here too.

Sit back, plug in and enjoy the show!